181,547 ▲ +16.6%
Higher than 79% of federal electorate areas.
- 2011: 155,739
- 2016: 164,031
- 2021: 181,547
The number of people who usually live in the area, counted on Census night.
Brand · Federal Electorate
Who lives here — how many people, how old they are, and how communities identify.
Nearly half of residents in Brand are married, making it a community largely defined by family life. It is a noticeably young area with a population of 181,547, which grew by 17% since 2011. The typical resident is just 35, making the area much younger than most other parts of the state and country.
All federal electorate areas, 2021. The marker is Brand — higher than 79% of areas.
| Brand | 181,547 |
|---|---|
| Greater Perth | 2,116,647 |
| Western Australia | 2,660,026 |
| Australia | 25,422,788 |
How many people, and the typical age.
Brand has seen steady growth, adding about 25,808 people since 2011. Its typical resident is 35, which is noticeably younger than the state and national figure of 38.
181,547 ▲ +16.6%
Higher than 79% of federal electorate areas.
The number of people who usually live in the area, counted on Census night.
35 yrs ▲ +2.9%
Younger than 86% of federal electorate areas.
Half the population is older than this age, and half younger.
How the population splits across age groups.
The area is much younger than most other places, with children under 15 making up 21.9% of the population. This is well above the national figure of 18.2%, while seniors aged 65 and over are well below the national average at 13.0%.
13.0% ▲ +7.2%
Lower than 77% of federal electorate areas.
Share of the population aged 65 years and over.
21.9% ▼ -2.7%
Higher than 91% of federal electorate areas.
Share of the population aged under 15 years.
Brand splits fairly evenly between Young adults (25–44) (29%) and Older adults (45–64) (24%), with Children (0–14) at 22%.
First Nations identity and marital status.
Aboriginal and Torres Strait Islander people make up 3.1% of the population, which is higher than most areas. Those in de facto relationships account for 13.7% of residents, a little above the national figure of 11.5%.
3.1% ▲ +46.0%
Higher than 61% of federal electorate areas.
Share of people who identify as Aboriginal and/or Torres Strait Islander.
13.7% ▲ +6.1%
Higher than 80% of federal electorate areas.
Share of people aged 15+ who are in a de facto marriage (registered marriages excluded).
In Brand, the largest group is Married at 45%, followed by Never married (37%) and Divorced (9%).
Australian Bureau of Statistics. (2021). Demographics & Identity in Brand [Census of Population and Housing]. CensusAtlas, used under CC BY 4.0. https://censusatlas.au/region/ced/CED501/brand/topic/demographics-identity